In what ways does your media product use, develop or challenge forms and conventions of real media products?

Title of film: One Red Balloon. The title first appears in the frame with a feather. This is because a feather is often a sign of beauty and elegance, in particular because the feather is white it may also represent hope. But also how it could blow away very easily. And that is what my piece is about, losing someone. Similarly the actual title, about letting go of a balloon.

Setting/location. I used a very domestic environment to emphasise the genre of Domestic Tragedy. By depicting everyday life (making of tea) in rooms such as the kitchen, living room or just walking down a street, which I felt would make the audience feel more involved... and understand that terrible things happen to the most ordinary of people.

Costumes and Props. I asked the actress to wear subtle, dark colours throughout to illustrate mourning and unhappiness. But they are not particularly unusual clothes, which again emphasises Domestic Tragedy. 
The use of a balloon shows the letting go of someone or something, and the red shows up against the dark colours and sky, the same reason I used a red mug for the tea.

Font and Style of titling.

I used a simplistic font, partially because it is easier to read but also because it does not need to be fancy, otherwise it would not be in keeping with my genre and setting.

The Story The opening would ideally be in the middle of the film or the beginning, and we slowly find out what it is she has lost. The sense of lost is seen in the poem which By Ted Hughes about the loss of his wife.

How the characters are introduced. My story only has one character who is seen in the beginning. She is introduced as a fairly middle-class teenage girl, who is suffering from a great loss. She does not smile throughout the entire piece, which is fairly shocking.